Breaking News - HALO/Lee Wayne Acquires Goldman Promotions

http://www.lenticularpromo.com/ and Lantor, Ltd. has learnd that HALO/Lee Wayne Acquires Goldman Promotions.

The full story of this breaking news from PPV News link are follow:

Sterling, Illinois-based distributor HALO/Lee Wayne (UPIC: LEEWAYNE) has purchased St. Louis, Missouri-based distributor Goldman Promotions (UPIC: GOLD) in an all-cash transaction. Goldman Promotions posted revenues of $35 million in 2007 and has been in business for nearly 50 years.According to Marc Simon, HALO/Lee Wayne CEO, “The Goldman family has built a great business that provides us the opportunity to service a highly regarded sales force concentrated in key geographic markets. The composition of their sales force—experienced, loyal, and high performing account executives—mirrors our sales community very well.”Ken Goldman, former Chairman of Goldman Promotions says, “We were very impressed with HALO/Lee Wayne’s operational efficiency, culture and creativity. They have invested heavily in technology, and it shows in every aspect of their organization.”Don Goldman, former President and CEO of Goldman, adds, “I am confident in HALO/Lee Wayne’s ability to support our account executives and service our clients at the high levels of quality they have always come to expect.” Ken Goldman and Don Goldman will continue in management roles and retain responsibility for key accounts.Operational responsibilities will be transitioned from St. Louis to HALO/Lee Wayne’s operational headquarters in Sterling, Illinois.

about Lantor,Ltd and http://www.lenticularpromo.com/ and http://www.lantorltd.com/

---Lantor Ltd. is a full-service Lenticular promotional prints and products supplier. Clients include Sanrio, Inc. (Hello Kitty), NASA, Coors, Raytheon, Universal Studios and Disney.

The company offers conventional and UV full color printing, prepress service (digital) and finishing services that integrate flip, animation, 3D depth, multiphase, moving, morph, and zoom effects. Competitive prices, fast turnaround time, and a knowledgeable and dedicated staff allow Lantor to provide their customers with uncompromising value and service. Lantor, Ltd. is a member of ASI /66260, PPAI/234581, SAGE/66987, UPIC/lantor3d, SAAGNY and SAAC.

ASI Market First Quarter Industry Sales Up 3.4%

www.LenticularPromo.com has learnd from Promogram a industy newsletter that Advertising specialty and promotional products Industry Sales Up 3.4%.

Lenticular Promotional products also feel the same way as the markets.

Here is the copy of this story.
First Quarter Industry Sales Up 3.4% A new ASI survey of distributor firms reports that industry sales increased 3.4% in the first quarter of 2008 compared with sales from the first quarter of 2007. The percentage translates to an increase of $136 million compared with last year's numbers, based on the 2007 industry revenue number of $19.6 billion and the Counselor State of the Industry estimate that 20.4% of sales occur in the first quarter. The survey, though, also reports that distributors are becoming a bit more pessimistic about the market right now. The number of distributors who reported quarterly sales increases fell from 52% in fourth quarter 2007 to 47% in the first quarter of 2008. In fact, Q1 2008 marked the third consecutive quarterly decline in the number of distributors reporting year-over-year sales increases. However, 59% of distributors said that they expect to increase their overall sales in 2008 vs. 2007.
Frank Seidelmann, owner of New Jersey-based Sherri Advertising (asi/325490) is one distributor that reported slow sales in Q1 2008: "My customers are insurance agents and service people that have to use their vehicles to do business and the economy is hitting them and in turn it's hitting us," he said. On the other side of the coin is North Carolina-based The Solutions! Group (asi/329812), which does much of its business with incentive programs and company stores. "We are seeing tremendous growth in sales," says President Kathleen Simon. "Right now we are seeing an increase in our first quarter of 14.18%. We are very, very pleased and see nothing but bright things on the horizon."

Chuck Fandos, president of Top 40 distributor Gateway CDI (asi/202515), thinks the 3.4% increase is an accurate reflection of industry sales – and almost exactly matches his company's own 1st quarter figures. But he also understands why some distributors would be surprised by the figure. "I would call the market a little uncertain right now," he says. "There's a lot of activity but not a lot of decision-making going on right now. But I think last year was a tremendous year and the fact that Gateway is up 3% is pretty good because we were up 15% last year. The suppliers in our industry that I've been talking to say their business is strong. I think the industry is fairly healthy compared with the rest of the economy."

TOP 10 TIPS ON VISITING AN EXHIBITION

TOP 10 TIPS ON VISITING AN EXHIBITION
www.LenticularPromo.com Invite all you john us at upcoming asi show Las Vegas. We are at booth # 1155 and we will show you how lenticular Printing and promotional products will inrease you ROIs and get you best of advertising $avings. We know coming to a trade show is a BIG event. Here are some tips we found may help you at the show.

---Simon Tilley
My first tip would be to plan thoroughly.
· Plan your transport to the show to make sure you get there in good time. Each venue has its own website, so look up the transport advice including bus and train services, shuttle buses from local hotels and stations, car parking facilities, etc.
· Pre-register for the show so that you are sent a badge, which will avoid the need to queue on arrival. You may also receive pre-show bulletins to advise you of show highlights and activities.
· Visit the show's website and read the show previews in the trade media to find out who is exhibiting so that you can make a list of ‘must visit’ stands and plot these out on the floorplan.
Devote enough time. An exhibition gives you the opportunity of speaking face-to-face with many exhibiting experts in one day, a task that would otherwise take several days. So allow enough time to take advantage of the opportunity.
Take plenty of business cards, but give them out carefully. You don’t want to waste your time, and exhibitor’s time, with unnecessary follow up activity.
Take a pen and pad to write down useful information, telephone number, etc, etc. Sounds basic I know, but you would be surprised how many exhibition visitors I see patting their empty pockets looking for pens and business cards.
Talk to exhibitors. Don’t be shy, they are there to share their knowledge and information with you and to offer advice.
Plan in some time to network with other visitors too. Your customers and other business colleagues may be visiting the show, so arrange to meet. You can gain a lot of business intelligence in a face-to-face situation that you will never hear on the phone or read in an e-mail.
If there is a seminar programme, look at the timetable and select the modules that would be of most interest to you. Again, you can freely gather professional advice that it would otherwise with take time or money to obtain. The pen and notepad may come in useful here too.
Consider how you will deal with brochures and samples. Taking a small suitcase on wheels is an option.
Take a break. Visiting an exhibition is hard work. It’s often a hot and draining atmosphere and there can be a lot of new information to digest. To remain alert and to take stock of your achievements so far, and goals for the day, take a break to have a drink and refuel with some food.
Plan for the unexpected too. Don’t walk around in a blinkered state, just seeking out your pre-conceived targets. There are always new product or service launches at the show, so take a little time to wander the aisles and absorb the information from new or new-to-you, suppliers.
Simon TilleyManaging Director, Volume Exhibitions Limited

New "Trade Show Activity Indicator" (TSAI)™ Predicts Healthy Event

www.LenticularPromo.com powerws by Lantor, Ltd. the leading 3D Lenticular promotional products supplier will exhibit at up coming asi show Las Vegas from April 10 to April 11 2008. Come to Vegas and come to booth number 1155 and let us show you how Lenticular Prints and product can increase your promo return up to 40 % ! And here are some news about the trade shows.

New "Trade Show Activity Indicator" (TSAI)™ Predicts Healthy Event

Industry Market Conditions in the Face of Economic Factors. Promotional products distributors selling to trade show organizers and exhibitors will be pleased to know there has been a dramatic increase in event interest in Quarter 1 2008.
TSNN.com, the world's #1 online resource for trade shows, conferences and exhibitions reported a staggering increase in online activity in the first quarter 2008 compared to this time last year. Together with complementary data from affiliate website CVBHotrates.com, the websites' parent company, Caroo Media USA has created the trademarked Trade Show Activity Indicator (TSAI), to demonstrate a healthy trade show market in the face of dismal economic conditions. Utilizing data from the top industry databases for trade shows and event planning via CVBs, the TSAI is sure to become an authority at measuring the trade show industry in America. The positive activity reported by the TSAI shows that buyers and vendors alike are choosing trade shows as the most cost-effective media for their business goals BECAUSE of the struggling economy.

Spending On Nontraditional Advertising Increases Dramatically

www.lenticularPromo.com reveived new industry news from asi here they are :

A study released last week by research firm PQ Media, titled Alternative Media Forecast: 2008-2012, reports that marketing spending on online, digital and other forms of out-of-the-box advertising topped $73.43 billion in 2007, an increase of 22% compared to 2006. Furthermore, the trend is only expected to continue, with spending on nontraditional media eventually comprising 26.6% of all U.S. advertising and marketing dollars by 2012, the firm concludes.

The trend is good news for the ad specialty market, as promotional products will increasingly be used for such promotional efforts as brand marketing, sales conferences and giveaway packages. In fact, one industry member, Jo-an Lantz of Geiger (asi/202900), says she's already noticed a surge in clients' demands for promotional products beginning in 2006. "We are seeing a shift, essentially an increase in spending from media buyers and agencies," the Geiger executive VP says. "These buyers who were making significant purchasing decisions with tradition forms of advertising — TV, radio and print publications — are pouring dollars into web, video and mobile advertising and they are using promotional products to drive viewers to their sites."

At JB of Florida (asi/232281), an Adventures in Advertising (asi/109480) affiliate, owner Wayne Greenberg says his company has experienced the same effect and he offers two reasons why.
The first, Greenberg says, has to do with the current state of the economy. During hard times, consumers are more likely to focus on marketing channels that promise more bang for the buck. Add to that the education component, as distributors nowadays are becoming more savvy at helping their customers create informed buying decisions, and the result is a growth in ad specialty revenue, he says.As an example, Greenberg recounts a campaign his company recently undertook. Instead of opting for a TV or paper ad, a large credit union in the Sunshine State approached the distributorship looking for a more creative item to give away at their seafood festival. "They decided to go with crab hats with their name on it," Greenberg says. "It's nontraditional for a credit union to go out and do something a little bit crazy, but it sure put their name on the lips of not only those who wore the hats, but those who saw it as well." And, Greenberg adds, the order only cost the client about the same amount as one 30-second TV spot would have.


ABOUT LANTOR LIMITED – Lantor Ltd. is a full-service Lenticular promotional prints and products supplier. Clients include Sanrio, Inc. (Hello Kitty), NASA, Coors, Raytheon, Universal Studios and Disney.

The company offers conventional and UV full color printing, prepress service (digital) and finishing services that integrate flip, animation, 3D depth, multiphase, moving, morph, and zoom effects. Competitive prices, fast turnaround time, and a knowledgeable and dedicated staff allow Lantor to provide their customers with uncompromising value and service. Lantor, Ltd. is a member of ASI /66260, PPAI/234581, SAGE/66987, UPIC/lantor3d, SAAGNY and SAAC.